Sony-Honda joint venture releases pre-CES concept car teaser video

sony honda mobility, the company created in partnership between Sony Honda, will make a major announcement early next year at the Consumer Electronics Show (CES).

The announcement will come directly from the las vegas convention, This is how he let it be seen in his new teaser where he shows the outline of a car. For now it is known that the company is developing a new high-tech electric car.

Sony Honda Mobility hasn’t provided details, but it has made it clear that its first EV should roll off the line in 2026. Production will be located in North America, and online sales are being prioritized in the region. The vehicle will arrive in Japan shortly thereafter, and it is possible that production will also arrive in that country.

Read More: Sony’s first car will be manufactured by Honda and will go on sale in 2025

Yasuhide Mizuno, CEO of Sony Honda Mobility, commented that the company’s goal is to create a โ€œhigh added value productยป characterized by three principles: Autonomy, Increase and Affinity.

Although there are details to be confirmed, the company promised Level 3 autonomous driving. It has also suggested the use of subscription services to add value to the car. The as-yet-unnamed vehicle could receive non-automotive Sony technology, such as the PS5.

For now, Honda makes its production experience available, as well as its engineering and after-sales support, an aspect that has truncated the electrification process in other companies.

On the other hand, the orders for the first vehicle of Sony Honda Mobility they will open during the first half of 2025 and sales will begin before the end of that year.

Writing New Electric Autos Source: carscoops

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